Healthcare marketing trends 2017 has been one of the most interesting and surprising years in recent memory.
For starters, it’s been a time when more and more people are taking advantage of the health insurance industry (or at least thinking about it).
In fact, it seems to be one of the more popular industries that people are interested in. According to a study done by the US Department of Commerce, nearly half of all Americans who are in the workforce are taking a position in marketing. This is the highest number of people who are actively employed in marketing they’ve ever seen.
This is still pretty new, but I think we’re beginning to see healthcare marketing begin to impact and affect a larger market. The question is, does it make sense to take advantage of this potential market or should we just let it be. We’ll have to see.
I do believe there is a huge opportunity for health care marketers. I think in particular, the healthcare market is ripe for the picking. Healthcare marketers are those that understand the importance of branding, brand identity, brand messaging, and brand positioning, and that are also good at utilizing social media to sell their services. They are a large segment of the marketing workforce, and I think they are primed for a huge future.
I’m not making this up. I think a health industry with a lot of marketers is poised to be huge. The healthcare industry has a massive customer base that is ripe for marketers to market services to. Healthcare is a “social” industry, so marketing to a large segment of the population is extremely effective in terms of creating brand value. I think this is going to be a huge segment of the healthcare industry.
This is going to be a huge trend in healthcare marketing. I’m pretty sure it will turn into an industry. In fact, the only question is what will be the industry’s structure.
I think you’ll see the following, for starters: 1) the healthcare industry will be centralized, which may mean that it will be harder to move from one location to another. 2) health insurance companies will become more like traditional banking companies. They’ll look more like traditional banks, and they’ll be more like healthcare insurance companies. 3) the whole industry will become more like a corporation. This is what I think it will look like. 4) the number of different healthcare entities will increase.
The healthcare industry has always been a decentralized business, especially in the United States. The healthcare industry has always been decentralized, but most notably when hospitals have been split up like hospitals, it made things a lot easier. When you have a bunch of hospitals, you can easily move your healthcare services to one of them, and that eliminates the need for multiple doctors. There are advantages to being decentralized, but I think it will be a harder transition too, with companies now being more like corporations.
I think the trend of healthcare being more like a corporation is a good thing. I mean, you can run your own healthcare system, don’t you? Most people don’t realize healthcare is not just a business, but a social good that’s very much a part of our culture.
When did healthcare become a business? I think this trend started when doctors got so much money from the insurance companies that they had to compete with one another to see who was the best. This wasn’t a new thing, this was just a bit of history.
